The challenge: After the Pulse Nightclub shooting, a colleague of mine and I decided we had to do something to help end gun violence (and other types of violence in the world). She said "What about a t-shirt?"

I said "What about a brand?"

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The solution: I came up with a logo that communicated ending violence at first glance and paired it with different color t-shirts to go with different charities working to ending violence in the world. T-shirts have sold all over the US and are a walking billboard to help end violence. 

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The channels:

• Logo Design

• Website Design & Programming

• Social Campaign

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