EQUITY NATIONAL TITLE

nationwide leader in title & settlement services

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The challenge:

Market quickly and effectively to loan officers during a challenging time in the mortgage industry after the pandemic. Communicate brand innovation and trust as a loan officer's partner during every phase of the real estate transaction.

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The solution:

I grew Equity's audience organically across LinkedIn by 30% in 6 months with the introduction of a video series called "Insights Powered by Equity". I also developed a new sales sheet system and robust ABM drip e-marketing outreach campaign to potential loan officer partners.

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The channels:​

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• Social Growth

• Email Marketing

• Sales Sheets

• Web Optimization

• Video Content